凝聚信任，汇聚力量—第六届品质与福利鸡蛋大会圆满召开！
Build Trust, Gather Strength—The 6thQuality and Welfare Eggs Conference was a resounding success!
第六届品质与福利鸡蛋大会在“凝聚信任，汇聚力量”的主题下圆满结束，为品质和福利鸡蛋产业链提供了一个充满活力的交流、学习和分享平台。此次会议由FAI Farms、丝绸之路总商会、上海悦孜联合主办，得到国家动物健康与食品安全创新联盟的指导，并收获礼蓝动保、大荷兰人、力矩中国、欧福蛋业和奥特奇的大力支持。吸引了来自全球的近160名动物福利专家、学者和从业者参与。
The 6th Quality and Welfare Egg Conference concluded successfully under the theme of "Build Trust, Gather Strength" providing a vibrant platform for the quality and welfare egg industry chain to exchange, learn, and share. The conference was jointly organized by FAI Farms, the Silk Road Chamber of International Commerce, and IQC, with guidance from the China Animal Health and Food Safety Alliance. It received strong support from Elanco, Big Dutchman, Lever China, Ovodan, and Alltech. The event attracted near 160 animal welfare experts, scholars, and professionals from around the world.
一、嘉宾致辞Greeting
Øistein THORSEN FAI农场 首席执行官CEO, FAl Farms
Øistein先生表示，强调了大会旨在推动中国非笼养鸡蛋的大规模应用，并建立行业信任与合作关系。会议将探讨欧洲政策、认证和可追溯性工具、技术如何改善动物福利，全球主要市场最新非笼养动态，以及来自农场、食品和酒店品牌的案例。并衷心感谢所有演讲嘉宾，预祝本次峰会取得圆满成功。
Mr. Øistein emphasized that the conference aims to promote the large-scale adoption of cage-free eggs in China and establish trust and collaboration within the industry. The meeting will explore European policies, certification and traceability tools, technologies that improve animal welfare, the latest global trends in cage-free production, and case studies from farms, food brands, and hotels. He sincerely thanked all the speakers and wished for the summit's success.
孙忠超Zhongchao SUN
国家动物健康与食品安全创新联盟 常务副秘书长
Executive Deputy Secretary General,China Animal Health and Food Safety Alliance
孙忠超博士谨代表联盟对大会的成功召开表示热烈祝贺，向各位莅临的嘉宾表示诚挚的欢迎。近年来，鸡蛋行业经历了深刻的变革，消费者对产品质量与动物福利的关注日益增强。在这样的背景下，大家必须共同应对新挑战，推动行业的可持续发展。希望各位在接下来的讨论中积极参与，共同为品质与福利鸡蛋行业的美好未来贡献智慧与力量。
Dr.Sun congratulates everyone on the conference and welcomes all guests. The egg industry has undergone significant changes, with increased consumer focus on quality and animal welfare. We must work together to tackle new challenges and promote sustainability. I encourage everyone to engage in discussions to contribute to a brighter future for the egg industry.
田晓红Xiaohong TIAN
丝绸之路国际总商会 副秘书长&上海代表处首席代表
Deputy Secretary General& Chief Representative of Shanghai Office, SRClC
田副秘书长表示过去一年，行业在可持续发展与动物福利方面迈出了重要步伐，消费者的意识提升更为我们的努力注入了新动力。在这个快速变化的时代，需要建立更强的合作关系，以应对日益复杂的市场需求和挑战。期待与各位共同分享经验、探索创新，为行业的未来贡献力量。携手并进，共同开创品质与福利鸡蛋行业的美好明天！
Deputy Secretary Tian noted that significant strides have been made in sustainable development and animal welfare over the past year, driven by increasing consumer awareness. In this rapidly changing landscape, stronger collaborations are essential to tackle complex market demands and challenges. We look forward to sharing experiences and exploring innovations together to shape a brighter future for the quality and welfare egg industry!
邓菲Friederike Dörfler
德国驻华使馆（北京)食品与农业参赞
Food and Agriculture Counselor,The German Embassy in China(Beijing)
邓菲介绍了德国蛋鸡福利方面的政策和发展现状。她指出，中德两国蛋鸡养殖方式差异很大，德国对蛋鸡养殖有严格的规定，并已禁止使用传统笼养。近年来，德国在蛋鸡福利方面取得了显著进步，大部分蛋鸡采用平养系统，散养和有机生产的比例也在不断提高。她强调，动物福利是一个国家文明程度的体现，并对中国非笼养鸡蛋行业表达了支持。
Friederike Dörfle introduced Germany's policies and current status regarding hen welfare. She pointed out the significant differences in egg production methods between China and Germany, noting that Germany has strict regulations and has banned traditional cage systems. In recent years, Germany has made substantial progress in hen welfare, with the majority of hens raised in barn systems and an increasing proportion in free-range and organic production. She emphasized that animal welfare reflects a country's level of civilization and expressed support for China's cage-free egg industry.
二、2024非笼养鸡蛋新增农场发证仪式New Cage-free Farm Certificate lssuing Ceremony
本次大会有11家新增企业荣获非笼养证书，截至目前，已经有27个农场成功获得认证，解放的总蛋鸡数量高达794,100羽，非笼养鸡蛋的产能也突破了2.4亿枚，以下附上2024年中国福利鸡蛋采购推荐清单。公众号后台私信小编，索取免费电子资料。
11 new enterprises have obtained cage-free certification, and by now, a total of 27 farms have successfully achieved certification, freeing a total of 794,100 hens. The production capacity of cage-free eggs has also surpassed 240 million. Below is the 2024 recommended procurement list for welfare eggs in China. For free electronic materials, please contact the editor.
三、非笼养蛋鸡福利养殖技术手册发布Technical Manual-Higher Welfare Cage-free Production for Egg Laying Hens Release
上海悦孜与同行业伙伴携手努力，历经一年时间精心编撰了《非笼养蛋鸡福利养殖技术手册》，并于本次大会正式发布。希望本手册的发布能助力非笼养养殖行业更好地践行认证要求，切实改善动物福利水平。
IQC, in collaboration with industry partners, has meticulously compiled the "Technical Manual-Higher Welfare Cage-free Production for Egg Laying Hens" over the past year and officially launched it at this conference. We hope this manual will help the cage-free industry better meet certification requirements and improve animal welfare standards.
四、2023-2024年非笼养鸡蛋工作汇总Cage-free Egg Project Review in 2023 & 2024
在过去六年中，上海悦孜在动物福利的多个领域积极开展工作，取得了一系列显著成就。接下来，让我们通过一个短视频来具体了解一下这些成果吧！
Over the past six years, IQC has actively worked in various areas of animal welfare, achieving significant milestones. Next, let’s take a look at these accomplishments through a short video!
五、中国鸡蛋行业信息与国际视野Domestic Egg Industry Information and International Perspectives
主持人:储学琴
Moderator: Xueqin CHU
世界动物保护协会 中国农场动物项目经理
China Farm Animal Project Manager, World Animal Protection
在世界动物保护协会储学琴女士的主持下，一场关于“中国鸡蛋行业信息与国际视野”的思想盛宴正式开启。
Under the host of Ms. Chu Xueqin from World Animal Protection, a thought-provoking session on "Domestic Egg Industry Information and International Perspectives" officially began.
郑炜超 教授Prof.Weichao ZHENG
中国农业大学 国家蛋鸡产业技术体系岗位科学家
National System Scientist of Layers,China Agricultural University
郑炜超教授主要探讨了福利化养殖对蛋鸡生产性能和鸡蛋品质的影响。他强调，通过对比传统笼养、多层平养和自由散养等不同养殖模式，福利化养殖能够显著促进蛋鸡的行为表达，提升产蛋率及鸡蛋品质，尤其是在多层平养模式下，蛋鸡的健康和生产性能得到了明显改善。教授还介绍了优化栖架、隐蔽产蛋箱设计等管理措施，以及基于加速度传感器和RFID技术的行为监测系统，指出福利化养殖不仅增强了动物福利，还推动了商业效益的提升，从而实现生产效率与动物福利的双重目标。
Professor Zheng discussed the impact of welfare-based farming on the production performance and egg quality of laying hens. He emphasized that compared to traditional cage systems, multi-tiered and free-range systems significantly enhance hens' behavioral expression, improve egg production rates, and enhance egg quality, particularly in multi-tiered systems. He also highlighted management measures like optimizing perches and nesting boxes, as well as behavior monitoring using accelerometers and RFID technology. Professor Zheng noted that welfare-based farming not only enhances animal welfare but also boosts commercial benefits, achieving a balance between production efficiency and animal well-being.
楚东Dong CHU
中国连锁经营协会
China Chain Store & Franchise Association,CCFA
楚东先生介绍了中国连锁经营协会（CCFA）的发展历程和影响力，CCFA目前拥有超过1300家会员和46万个连锁店铺。强调了当前商业生态亟待修复的紧迫性。他指出，经济和经营仍在恢复过程中，线上线下生态的失衡加剧了社会矛盾，促销乱象也在冲击消费者的信心。倡导从业者树立更高的价值观，推动新的商业格局形成。让价值决定价格，而非价格取代价值，是应对当前挑战的关键。同时，信任消费、品质优先、标准先行被视为新质生产力的重要组成部分，体现了“物以稀为贵，道以特为尊”的理念。
Mr. Chu introduced the China Chain Store and Franchise Association (CCFA), which currently has over 1,300 members and 460,000 stores. He emphasized the urgent need to restore the business ecosystem. He noted that the economy is still recovering, and the imbalance between online and offline channels is worsening social tensions. Promotions are undermining consumer confidence. He urged practitioners to adopt higher values to foster a new business landscape. The key is to let value determine price, not the other way around. Trust in consumption, prioritizing quality, and setting standards are essential components of new productive forces, reflecting the idea that "value is precious, and uniqueness is respected."
李乐超Kevin Ll
礼蓝动保 高级市场经理
Senior Marketing Manager, Elanco
李乐超先生介绍到英国“狮标”体系是为应对沙门氏菌危机而建立的，旨在提升鸡蛋安全和消费者信任。该体系通过严格的注册追踪、疫苗免疫、生物安全措施和独立审计，确保了从生产到销售各个环节的安全。狮标体系的实施显著降低了沙门氏菌感染案例，提升了消费者对鸡蛋的信任，成为英国鸡蛋行业的标杆，获得了广泛认可。未来，狮标体系将继续关注食品安全、环境问题和动物福利，推动可持续发展，确保鸡蛋产业的长期健康发展。
Mr. Li explained that the British "Lion Mark" system was created to address the salmonella crisis, enhancing egg safety and consumer trust. It ensures safety through strict registration, vaccination, bio security, and independent audits. The Lion Mark has significantly reduced salmonella cases and increased consumer confidence, becoming a benchmark for the UK egg industry. Looking ahead, it will focus on food safety, environmental issues, and animal welfare to promote sustainable development in the egg sector.
Dietmar TEPE
欧洲鸡蛋KAT协会 总经理
General Manager, KAT Association
Dietmar先生来自专注于鸡蛋可追溯性和动物福利的欧洲机构KAT，其主要阐述了欧洲非笼养鸡蛋市场面临的机遇和挑战。虽然消费者对非笼养鸡蛋的需求不断增长，但成本上升和市场不确定性依然存在。他强调向非笼养鸡蛋市场过渡需要法律法规支持、生产者和消费者的共同参与，通过循序渐进的方式，而非激进的变革，逐步提高消费者接受度。建立独立、中立的追溯系统和加强市场合作是确保市场透明度和信任的关键。最后，他还展望了未来市场发展趋势，指出市场复杂性和可持续发展是未来需要关注的重要议题。
Mr. Dietmar from the European organization KAT discussed the opportunities and challenges in the cage-free egg market. Despite growing consumer demand, rising costs and market uncertainty persist. He stressed the need for legal support and collaboration from producers and consumers for a gradual transition, rather than radical changes, to improve acceptance. Establishing an independent traceability system and enhancing market cooperation are essential for transparency and trust. He also noted that market complexity and sustainability will be key issues moving forward.
李慧品Julia LEE
FAI农场 兽医顾问
Veterinary Consultant, FAl Farm
李慧品女士的演讲重点讨论了非笼养生产在全球蛋鸡产业中的重要性，强调法律与市场的联系。尽管非笼养生产面临资本投资、合同不确定性和消费者意识低等挑战，但也有政府政策支持和技术创新（如人工智能）等机遇。她提出明确目标和策略，强调识别风险、改进领域以及衡量关键绩效指标（KPIs），并通过数据分析制定有效方案。实施纠正措施并监控进度是确保非笼养生产成功的关键。指出非笼养生产不仅是起步，还需要行业适应与创新，以提升动物福利和实现可持续发展。非笼养生产的未来潜力巨大，需要各方共同努力以产生积极影响。
Ms. Lee's speech emphasized the importance of cage-free production in the global egg industry, noting challenges like capital investment and low consumer awareness, but also opportunities through government support and technology. She stressed clear goals, risk identification, and data-driven solutions, with corrective actions and monitoring key to success. Cage-free production, while in its early stages, requires industry adaptation and innovation for improved animal welfare and sustainability. The future holds great potential, requiring collective effort for positive impact.
福田 証子Akiko FUKUDA
动物福利合作伙伴
Animal Welfare Corporate Partners
福田女士在演讲中重点讨论了动物福利在日本的发展，特别是非笼养鸡蛋的推广。她介绍了动物福利企业合作伙伴（AWCP）的活动，强调该组织在推动动物福利和非笼养养殖方面的努力。福田女士指出，从2016年至2023年，日本的非笼养鸡蛋推广经历了多个关键阶段，包括西方公司的承诺和日本企业动物福利政策的启动。她提到，AEON公司自2021年起在全国范围内推广非笼养鸡蛋，并成功实现销售增长。此外，Barilla和McDonald's也分享了应对非笼养鸡蛋额外成本的策略，如与生产者签订长期合同和优化供应链。福田女士还强调了日本企业在动物福利方面的承诺与目标，特别是Kewpie公司计划在未来几年内显著提高非笼养鸡蛋的使用比例，展现出行业朝向更高动物福利标准的积极转变。
Ms. Akiko Fukuda focused on the development of animal welfare in Japan, particularly the promotion of cage-free eggs. She highlighted the activities of the Animal Welfare Corporate Partners (AWCP) in advocating for animal welfare and cage-free farming. Fukuda noted key developments from 2016 to 2023, including commitments from Western companies and the initiation of welfare policies by Japanese firms. She mentioned AEON's nationwide promotion of cage-free eggs starting in 2021, resulting in significant sales growth. Additionally, Barilla and McDonald's shared strategies for managing the extra costs of cage-free eggs, such as long-term contracts and supply chain optimization. Fukuda emphasized the commitments and goals of Japanese companies, particularly Kewpie's plan to increase the use of cage-free eggs in the coming years, reflecting a positive shift toward higher animal welfare standards.
Dr.Lucy ASHER
纽卡斯尔大学 行为信息学教授
Professor of Behaviour Informatics,Newcastle University
Asher教授探讨了如何利用技术手段监测散养鸡的行为和福利。她介绍了机器学习、声音分析和计算机视觉等技术在预测鸡只死亡率、识别啄羽行为以及监测鸡只堆积等方面的应用。强调了这些技术在改善散养鸡福利方面的巨大潜力，同时也指出了数据需求量大、难以确定因果关系以及隐私问题等挑战。最后，她展望了未来研究方向，包括开发结合多种技术的数字化诊断工具，以及整合来自鸡蛋等其他数据源的信息。
Professor Asher discussed how technology can monitor the behavior and welfare of free-range chickens. She highlighted the use of machine learning, sound analysis, and computer vision to predict mortality rates, identify pecking behaviors, and monitor crowding. She emphasized the significant potential of these technologies to improve chicken welfare but also noted challenges such as high data demands, difficulty in establishing causal relationships, and privacy concerns. Finally, she outlined future research directions, including developing digital diagnostic tools that integrate various technologies and data from sources like eggs.
六、品质与福利鸡蛋的生产实践Production Practices of Quality and Welfare Egg
主持人:周尊国Moderator: Jeff ZHOU
世界农场动物福利协会 中国首席代表
China Chief Representative, ClWF
下午的会议上半场由世界农场动物福利协会周尊国先生主持，重点讨论了品质和福利鸡蛋的生产实践相关议题。
The first half of the afternoon session was chaired by Mr. Jeff Zhou, china chief representative from CIWF, and focused on discussing topics related to the production practices of quality and welfare eggs.
肖肖 博士Dr.Xiao XIAO
上海悦孜企业信息咨询有限公司 动物福利技术专家
Animal Welfare Expert, IQC
肖肖博士探讨了中国非笼养养殖的现状及面临的挑战，强调了转型的必要性。目前，非笼养饲养量仅占蛋鸡总量的10%，消费者对高价非笼养鸡蛋的认知不足，导致消费动力低。主要挑战包括高生产成本、融资困难、市场信号不明确及缺乏有效的转型培训。建议加强各方合作，提升养殖者管理能力，确保产品一致性与可追溯性，并推动政府与投资者支持非笼养模式的转型。此外，肖博士还分析了非笼养中常见的骨骼损伤和环境应激问题，并提供了相应的预防措施。
Dr. Xiao discussed the state and challenges of cage-free farming in China, highlighting the need for transformation. Currently, cage-free production is only 10% of total egg-laying hens, with low consumer awareness of higher-priced cage-free eggs. Key challenges include high production costs, financing issues, unclear market signals, and insufficient training for farmers.He recommends enhancing collaboration among stakeholders, improving farmers' management skills for product consistency and traceability, and boosting government and investor support for the transition. Dr. Xiao also addressed common issues like skeletal injuries and environmental stress in cage-free farming, offering preventive measures.
台雯Wen TAI
宜家 资源管理部地区经理
Regional Manager of Resource Management Department, IKEA
宜家通过负责任的采购策略，致力于提升大众的日常生活，确保农业原材料的合规性、动物福利、可持续实践和供应链可追溯性。台雯女士在演讲中强调了法律法规遵守、顾客期望和可持续承诺的重要性。她提到，宜家的动物福利工作基于五项基本原则，确保在供应链各环节实施高标准，短期内将确保牛肉、可可、咖啡和橡胶符合欧盟法规，长期目标是建立全面尽职调查系统。通过推动可持续农业实践和严格的动物福利标准，宜家旨在满足消费者对高质量和道德生产的期待，同时确保产品和供应链的可持续性。
IKEA enhances everyday life through responsible sourcing, ensuring compliance, animal welfare, sustainability, and traceability. Ms. Tai emphasized legal compliance, customer expectations, and sustainability commitments. IKEA’s animal welfare efforts follow five core principles, aiming to ensure that beef, cocoa, coffee, and rubber meet EU regulations by 2025, with a long-term goal of a comprehensive due diligence system. By promoting sustainable practices and strict welfare standards, IKEA meets consumer demands for ethical production while ensuring supply chain sustainability.
Philipp PRANG
大荷兰人 中国区总裁
President, Big Dutchman China
菲利普先生重点介绍了现代化装备如何提升非笼养鸡蛋的全球竞争力。他详细解释了不同国家和地区对于非笼养鸡蛋的标准要求，以及不同的生产系统，强调了多层层架式系统在全球范围内最受欢迎。他分享了在美国的最佳实践和趋势，以及中国海南白沙快乐的蛋作为实践案例。指出多层架式系统不仅提供更多的空间，使大规模非笼养鸡蛋生产成为可能，还符合蛋鸡的自然习性，且每只鸡的投资成本最低。截至2023年3月，使用大荷兰人的非笼养系统饲养的蛋鸡数量已超过1.6亿只。这进一步证明了现代化装备对于推动可持续非笼养鸡蛋生产的重要性。
Mr.Philipp highlighted the role of modern equipment in enhancing the global competitiveness of cage-free eggs. He explained different international standards and production systems, emphasizing the popularity of multi-tier aviary systems worldwide. Mr. Philip also shared best practices and trends from the United States and cited the case of Happy Eggs in Hainan, China. He pointed out that multi-tier aviary systems not only provide more space, enabling large-scale cage-free egg production, but also align with natural chicken behavior, all while keeping the investment per bird minimal. As of March 2023, over 160 million chickens have been raised using Big Dutchman's cage-free systems. This underscores the pivotal role of modern equipment in advancing sustainable cage-free egg production.
林刚博士Dr.Gang LIN
奥特奇 大中华区研发和技术总监
R&D,Technical Director, Alltech China
林刚博士深入探讨了鸡蛋品质提升与健康消费的多维探索，分析了全球鸡蛋消费量。指出消费者对高品质健康食品的支付意愿日益增加，尤其是在亚洲市场，健康、新鲜和可追溯性成为新要求。此外，博士讨论了鸡蛋生产中的品质问题，尤其是蛋壳质量对鸡蛋整体品质的重要影响。奥特奇公司通过营养强化和可持续性方案，致力于提升鸡蛋品质，关注特定营养素的添加与减少碳足迹。最后，博士强调品牌建设和市场策略的关键作用，呼吁行业关注消费者的新需求，以推动鸡蛋品质的全面提升。
Dr. Lin discussed improving egg quality and health-focused consumption, noting China’s leading consumption at 350 kg per capita. He highlighted rising consumer willingness to pay for high-quality foods, especially in Asia, where health, freshness, and traceability are crucial.He emphasized the importance of shell quality in egg production and outlined Aotqi Company's efforts in nutritional fortification and sustainability. Dr. Lin concluded by stressing the need for brand development and market strategies to address evolving consumer demands and enhance egg quality.
韩太鑫Taixin HAN苏州欧福蛋业 副总裁Vice President, Ovodan
韩总强调非笼养鸡蛋不仅要注重鸡的生活环境，还需特别关注食品安全和新鲜度。在食品安全方面，需紧盯微生物、药物残留、污染物/重金属、非法添加物，特别要警惕肠炎沙门氏菌传播。鸡蛋的新鲜程度取决于多个因素，包括保存时间、温度、运输、鸡的饲养方式和年龄等。欧福非笼养鸡蛋采取了全面的安全控制和冷链物流，确保食品安全和新鲜度，并提供一站式采购选择。这对非笼养鸡蛋行业至关重要。
Mr. Han emphasizes cage free eggs should not only focus on cage free but also pay special attention to food safety and freshness. It's essential to closely monitor microbiology, drug residues, contaminants/heavy metals, and unauthorized additives, with particular vigilance against the spread of Salmonella. The freshness of eggs depends on multiple factors, including storage time, temperature, transportation, chicken rearing methods, and age. Ovodan eggs are subjected to comprehensive safety controls and a cold chain logistics system to ensure food safety and freshness. They offer a one-stop procurement solution, which is of paramount importance for the non-caged egg industry.
展宏伟Hongwei ZHAN
上海悦孜企业信息咨询有限公司 动物福利项目经理
Animal Welfare Project Manager,IQC
展宏伟先生详细介绍了可追溯系统和诚信管理在非笼养鸡蛋行业中的应用，强调了对供应商的全面了解，包括认证企业概况、产品列表、农场和工厂信息及资质证照。寻源阶段提供了便捷的生产商信息导出功能，支持下载最新的非笼养鸡蛋采购推荐清单，并附有生产商联系方式，以便于快速沟通。文件还指出，若现场审核发现严重问题，将撤销农场的非笼养证书，并禁止其在当年度再次申请认证，同时介绍了非笼养鸡蛋买家查询平台的多项功能，如产品查询、供应商查询及发货概况等，以提升行业透明度和管理效率。
Mr. Zhan outlined the application of traceability and integrity management in the cage-free egg industry, highlighting the importance of knowing suppliers, including certified profiles and product details. The sourcing phase allows easy export of producer information and procurement recommendations with contact details for quick communication. Serious issues found during audits will lead to revocation of the farm's certification, barring reapplication that year. He also introduced features of the buyer inquiry platform, such as product searches and supplier queries, to boost industry transparency and efficiency.
七、圆桌讨论Panel Discussion
在关于“全产业链合作，共建信任”的圆桌论坛上，来自地中海俱乐部亚太环境安全健康副总裁丛培涛先生、天祥亚太区食品总监李德昆博士、快乐的蛋总裁罗曜先生、四川信德总经理胡民杰先生、偏关永奥董事长刘开永先生等企业代表，共同探讨非笼养鸡蛋产业链的信任建立问题。嘉宾们分享了各自在供应链不同环节的经验，并深入探讨了如何通过认证体系、企业自律和信息透明化等方式提升消费者对非笼养鸡蛋的信任度。中国非笼养鸡蛋产业发展迅速，认证企业数量和产能都实现了翻倍增长，显示出巨大的市场潜力和消费者对动物福利的日益重视。
At the roundtable forum on "Collaborative Trust Building Across the Entire Industry Chain," representatives from various companies, including Mr. Cong Peitao, Vice President of Environmental Safety and Health for the Mediterranean Club Asia-Pacific; Dr. Li Dekun, Food Director for Asia-Pacific at Intertek; Mr. Luo Yao, President of Happy Eggs; Mr. Hu Minjie, General Manager of Sichuan Xinde; and Mr. Liu Kaiyong, Chairman of Pianguan Yongao, discussed trust-building in the cage-free egg industry. The guests shared experiences from different supply chain stages and explored ways to enhance consumer trust in cage-free eggs through certification systems, corporate self-discipline, and information transparency. The rapid growth of China's cage-free egg sector, with a doubling of certified enterprises and production capacity, reflects significant market potential and increasing consumer awareness of animal welfare.
七、产销对接交流晚宴Purchasing Matchmaking Exchange and Dinner
产销对接交流与晚宴圆满结束，本次活动邀请了演讲嘉宾、采购商代表以及非笼养鸡蛋生产企业负责人，共同探讨了鸡蛋产业的未来发展方向。加深行业各方之间的合作与理解，也为推动品质与福利鸡蛋的可持续发展提供了宝贵的经验交流机会。
The purchasing matchmaking exchange and dinner concluded successfully. This event invited speakers, buyer representatives, and leaders from cage-free egg production enterprises to discuss the future development direction of the egg industry. It deepened collaboration and understanding among industry stakeholders, providing valuable opportunities for experience sharing to promote the sustainable development of quality and welfare eggs.
八、展台风采Booth Showcase
